How to Guides

Little known tips to improve your Instagram engagement

Post by
Francis Gatsinzi
Little known tips to improve your Instagram engagement

Instagram wants what it wants... more engagement, and either you give it what it wants and grow or you don't and your account stagnates. While there are many widely covered techniques to improve engagement, we've found 4 more obscure ones making waves in 2020 that you will love to try.

1. Longer captions are a thing

Got a story to tell? Let your audience in with longer captions that will help your audience learn more about you, your mission and your brand.

One of the theme pages we run is in the beauty niche and targeted at women of colour. Instead of using the same old repetitive quote captions, we've started using longer form positive affirmations to add value to our audience.

2. Go live with another account

Instagram live sessions are not only fun, but they actually help you reach a new audience.

Ensure you team up with like-minded people so that both of your audience will benefit from your collaboration.

3. Put more videos on your feed

Video content gets more traction on your feed which means more:

  • Engagement
  • Viewers
  • Followers

4. Post carousel content

Each swipe is viewed as an interaction with your post, so the more posts you do in one, the more engagement that post receives.

Which one will you try first?

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